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| UPDATED: 2007-09-14 |
Google: DoubleClick Deal Not Privacy Motivator
By: David Utter 2007-09-14 Google has faced intense and sometimes bitter scrutiny over its proposed acquisition of ad network DoubleClick, but Google's forthcoming privacy standard proposal doesn't stem from that deal.
Google public policy wonks claim the $3.1 billion purchase of DoubleClick, and resulting criticism, are a separate issue from today's UNESCO event in France. Peter Fleischer, chief privacy officer for Google, gave the company line to reporters in Strasbourg, France, according to an AP report: Peter Fleischer, Google's chief privacy officer, said the company's privacy crusade has nothing to do with the DoubleClick deal.
"People look to us to show some leadership and be constructive," Fleischer told a group of reporters a few hours before he was scheduled to outline Google's privacy initiative at a meeting of the United Nations Educational Scientific and Cultural Organization in Strasbourg, France. "By supporting global privacy standards, there will be a debate and part of that debate will be what our motives are." Critics of the company, like Marc Rotenberg, executive director of the Electronic Privacy Information Center, think Google faces "enormous pressure to come up with more meaningful privacy standards," the report said. Google already faces Congressional pressure over the DoubleClick deal, and a town-hall meeting with the Federal Trade Commission. A lot of money hinges on the buy passing antitrust muster, along with loads of private consumer information that no Internet competitor could possibly match. About the Author: David Utter is a staff writer for InternetFinancialNews and WebProNews covering technology and business. |
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