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Kyte Flies Straight To $21M. Bands Get Live...

By: Bruce Houghton
2008-03-11

...Mobile Fan Clubs. Live mobile video and social networking site Kyte has grabbed an impressive $21.1 million in second round...

...financing ed by Steamboat Ventures (Disney) and Intellect Capital Ventures.

50 Cent, Prodigy and others acts are creating channels online where they broadcast photo slide shows, videos, webcams and other content to fans who can also create their own channels. While content can be viewed online like at MySpace, etc. including via a super widget, Kyte content is also optimized for mobile phone viewing.

"It's a quid pro quo. The fans get inside information about their favorite bands and in exchange the fans provide marketing access and critical data about themselves," said Michael Goodman, an analyst with Yankee Group told Red Herring. "It's a variation on the old fan club."

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About the Author:
Bruce Houghton is a 25 year music industry veteran who owns booking agency Skyline Music and the tour marketing company Skyline Innovations.

http://www.hypebot.com


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