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| UPDATED: 2008-01-18 |
Observations About SEO, Moving Forward
By: Debbie Campbell 2008-01-18 I got a very interesting post on one of my mailing lists this morning; because its a private list Ill paraphrase. The thread began... ...about SEO predictions for 2008 ala Bruce Clay a few days ago and another member added some thoughts that I appreciate, particularly since my clients are mostly microbusinesses with not a lot to spend on what I think is an essential component for their business. Paraphrasing: The current economic atmosphere will drive smaller businesses to seek out less expensive, more basic SEO services from those with a reputation for honesty and good results. Good for me! I offer the basics. Im a web designer/developer but Im also very experienced in SEO. I include basic SEO services with every site I build (included in my pricing), because its simply part of the total business website package. SEO is a necessity and not a frill anymore, even for microbusinesses. I dont run $100,000 campaigns, I just work hard to get my small clients noticed and I get generally get very good results. Im open with my process and I involve my clients as much as they want to be involved, with the eventual goal of turning over the SEO work to an in-house person - if they want it that way. Its part of my educate the client theory of partnering, where in my view a client that understands even the basics of how to leverage their website as a business tool is going to do better, feel more in control, and be far happier with the whole package than those who dont invest the time to learn. Comments Tag: SEO Basics Add to Del.icio.us | Digg | Reddit | Furl About the Author: Debbie Campbell Parallax Web Design | Web Design Blog |
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