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Yahoo's Whirlwind Announcements

By: Navneet Kaushal
2007-11-14

Yahoo!'s mobile group have been busy. Over at the first seminar of the Mobile Asia Congress, Yahoo! made many important announcements.

1.) Yahoo! Extends Global Mobile Leadership Through Nine New Partnerships With Mobile Operators in Asia Pacific The new partnership agreements include leading mobile operators such as Aircel Limited (India), BPL Mobile (India), Bharat Sanchar Nigam Ltd. (BSNL; India), DiGi Telecommunications Sdn Bhd (DiGi; Malaysia), PT EXCELCOMINDO PRATAMA Tbk. (Excelcom; Indonesia), PT Hutchison CP Telecom (Hutch 3; Indonesia), PT Indosat, Tbk (Indosat; Indonesia), PCCW Mobile HK Limited (Hong Kong) and Starhub Ltd (Singapore).

2.) Yahoo! Makes Mobile Search in Latin America a Reality. Yahoo! oneSearch beta is now available for Argentina, Brazil and Mexico. Beginning today, consumers in Latin America are able to access oneSearch with localized content presented in Spanish and Portuguese. This announcement continues Yahoo!'s momentum by further increasing the global reach of oneSearch and reinforcing the company's strong leadership in the mobile industry, and comes on the heels of a partnership with Telefonica announced in October.

3.) Yahoo! Launches Chinese Language Version of Yahoo! Go 2.0 for Taiwan. Yahoo! Go 2.0 is an innovative application, designed specifically for the mobile user, that allows consumers to personalize their mobile Internet experience with content from the entire Internet and a reinvention of mobile search via Yahoo! oneSearch. The Chinese language version of Yahoo! Go 2.0 for Taiwan features a suite of widgets, including oneSearch, address book, calendar, Flickr photos, weather, news, sports and financial information.

4.) Yahoo! Catalyzes the Mobile Ecosystem by Delivering Compelling Products and Services Designed for the Mobile Consumer. Yahoo! (Nasdaq: YHOO) today announced an expansion of the company's global mobile leadership, highlighted by nine new partnerships with leading mobile operators across Asia Pacific, as well as the availability of Yahoo! Go 2.0 in Chinese language for Taiwan. The expansion continues the trailblazing pace at which Yahoo! has developed compelling mobile services, fostered deep strategic partnerships with leading mobile operators and device manufacturers, and extended the reach of industry leading mobile services on a global basis.

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About the Author:
Nav is the founder and CEO of PageTraffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals.

Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the "Best Articles" section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here.


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